New Trade Routes

Drawing digital pathways on the new trade maps.

Trade drives the way people interact.  People, products, money, and ideas follow the trade routes and impact everything in their path.  Keeping pace with the way trade routes are changing is essential to success or even survival.  New Trade Routes is working to better understand the changes so we can help our clients, investees, and grantees improve their chances of success.

 

The Scoble Effect

If you think you are a big time tech blogger, google your name plus the word effect.  Good chance you will get nothing.  Then google "the scoble effect" and notice that the every one of the first 10 items are links to articles about the impact Robert Scoble has on the tech industry.  

So in my quest to figure out if Comdex Virtual is going to be anything in November I sent out this tweet yesterday:

@Scobleizer How are you going to cover Comdex -- now that it is virtual?

You probably already know that Robert Scoble gained his big time reputation because he is in the front row with his live audio or video feed running at literally every significant tech event .  Conversely, in the turn about echo chamber that is the tech industry, a tech event is not big time if Robert Scoble is not there.  His answer:  

Hmmm.  UBM has some work to do.