New Trade Routes

Drawing digital pathways on the new trade maps.

Seattle, WA USA

Trade drives the way people interact.  People, products, money, and ideas follow the trade routes and impact everything in their path.  Keeping pace with the way trade routes are changing is essential to success or even survival.  New Trade Routes is working to better understand the changes so we can help our clients, investees, and grantees improve their chances of success.

 

Comdex is Back

May 11, 2010  /  Jay Leon

Everything Channel purchased the company that owned the Comdex brand in 2006 and has just this year launched plans to bring back what was at one time the biggest technology trade show on earth.  Believe it or not it probably never made it into the top ten largest trade shows of all time with Auto, Book, and Agribusiness tradeshows dominating the top 10.

But this is a legacy brand with a new twist:  The show is going virtual.  In an refracting irony suitable for the hall of mirrors, Comdex will be reborn in a virtual Las Vegas -- where there are physical replicas of New York and Paris!  Yow!  We can now go to Virtual Comdex and see virtual renditions of New York and Paris set in a virtual Las Vegas, all without leaving the comfort of our desks.

With this many layers of virtualization, I wonder if I have to worry about getting back safely.  

All histrionics aside, we all should applaud Everything Channel for bringing back this great event while at the same time pushing us into a new experience.  We will be there -- and I hope you will be too.

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categories / Tech Marketing
tags / Comdex, Everything Channel